Sunday, February 19, 2017

English Premiere League and Sky Sports Television Deal


This past off season, the English Premier League made history by signing the most lucrative television contract ever.  Partnered with Sky Sports, the deal will bring roughly 10.4 Billion Euros to the 20 Premier League teams over the next 3 seasons.
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Prior to this new deal, The Premier League was already known for being the wealthiest football league in the world.  Last year alone, the total money the league spent on player’s wages was double that of La Liga and the Bundesliga combined. This deal will affect both the the size of players contacts and the talent distribution among the Big 5 Leagues. Many of these effects are already being noticed throughout this season.  This summer some of the largest names in football found there way to Premier League rosters, including Zlatan Ibrahimovic and Paul Pogba.  Pogba, the most notable, was transferred from Juventus to Manchester United in the most expensive transfer of all time (89 Million Euros).  


This new T.V. deal has stirred up the age old argument of club loyalty vs. individual gain(money).  You see it all the time in baseball.  Sports lacking a salary cap limit result in players leaving their teams for a much larger pay day.  After already seeing some of the sport's best young stars and old veterans make the move to the premier league, it will be interesting to see if others will follow suit. Will Messi stay loyal to Barca, or will he try to gain some extra cash before retirement.  Will Griezmann stay with Atletico, or look for the big contact with Man U.  Only time will tell.

5 comments:

  1. Glory Glory Manchester United! Yes the Pogba transfer was massive; however, Zlatan actually came over on a free transfer. That being said he has the second largest weekly wages behind The Wonder Boy, a Manchester United legend. The premier league has done a fantastic job selling its TV rights and breaking into the US market as well striking a deal with NBC. These TV deals help the premier league stay on top as the most competitive league in the world. Also would love to see Griezmann play at Old Trafford.

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  2. The premier league is home to the biggest TV deals, best competition, and some of the best players in the world. When a player gets an offer to play in the premier league its hard not to think about it even if they are loyal to their club. Playing in the premier league can not only earn a player a larger salary it can also increase their recognition globally. This can help them get more money from sponsors too. With all this potential it’s hard for players to refuse to play on the biggest stage for the biggest paycheck. Clubs will have to work harder to create a stronger sense of loyalty to keep players.

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  3. Very interesting to see media deals so huge nowadays in the football industry. It really demonstrates the amount of power media and money as well can impact the industry all in all! As someone mentioned in another post talking about corruption with player transfers and in general in the football business, we see a lot of impact that money can make.
    -Rachel C.

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  4. I think that this is what sports have evolved into-- financial gain. Clubs shouldn't have to work harder to guarantee more loyalty because I do think that players should stay loyal to the clubs that got them there. This just opens up more loopholes for monetary issues in the business of sports. It has just become such a big empire that there is no control.
    -Caroline

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  5. I think that no matter what happens, there will always be certain players who are in it for the money, and others who care more about staying loyal to their team. I do believe that this partnership with Sky Sports may have some influence on players' decisions to make the move to the premier league, which is why clubs will have to create a larger initiative to keep their best players around.

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